Media Planner

My client, a leading brand, is on the hunt for a Media Planner to drive their digital media output and generate brand awareness across a range of campaigns.

Roles and responsibilities…

Lead and manage campaign planning

Manage day to day communications with 3rd party suppliers and internal stakeholders to plan paid media campaigns across Video, Display, Paid Social, Search and Out Of Home

Align with Communications and PR departments to ensure a fully aligned campaign planning

Coordinate with creative teams, both internally and externally to ensure creative solutions are developed in line with the campaign and audience strategy

Coordinate deliverables from multiple stakeholders to ensure campaigns are delivered on time and error-free

Check media plans, review external and internal proposals from accuracy and best practice point of view

Liaise with Paid Media Operations Lead to set up direct paid media campaigns, proactively recommending and implementing performance optimisations

Work with relevant stakeholders to ensure paid media reporting requirements are fed into the Analytics’ teams to effectively showcase performance

Provide in-depth analysis of results and actionable recommendations for performance improvement

Contribute to and work collaboratively with immediate team and cross-functional counterparts, speedily responding to internal and external ad hoc requests

Familiarise with all necessary paid media planning, buying and reporting tools (internal and external)

If keen to apply, email CV to tbradley@welovesalt.com for more information!

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