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Content Writer – B2B

Content & Social Media

Greater London Permanent £35000.00 - £38000.00 per annum + bonus + benefits

Content Writer – B2B

The Opportunity

Calling all Content Editors! I am currently representing a business who are seeking a proactive Content Writer to join their small but successful marketing team. This is a unique and career defining role, as the Content Writer will be given a large degree of ownership, autonomy and will be encouraged to challenge upwards – you will be liaising with other offices across the UK to shape a content strategy that will drive awareness and position the brand as a thought leader in their space.

The Content Writer will be responsible for:

  • Planning an exciting and engaging content strategy for the business. Working with offices across the UK and stakeholders of all seniority, you will plan and shape how Content is delivered – be that through White Papers, Infographics, Blog Posts, Interviews etc., to position the business as a Thought Leader in their sector.
  • Copywriting for various digital platforms i,e,, Web, Email Marketing, Social, Blog posts, offline materials.
  • Working with the wider marketing team to ensure that all content is SEO friendly and tagged properly – contribute ideas to optimise content on the website to improve natural search rankings.
  • Using data to understand Audience behaviour and then using analytics to drive further decision making
  • Expertly managing multiple Stakeholders within the business. This postiion will liaise daily with C-Level executives internationally who may not be as digitally savvy – the company are incredibly open to new ideas but do expect a logical approach.

The Content Editor will possess:

  • Experience planning and delivering a B2B Content strategy with a focus on lead generation
  • Fantastic copywriting skills and an excellent grasp of English grammar – English must be your mother tongue.
  • Strong understanding of SEO, Google Analytics and CMS functionality – being able to translate technical requests into laymans terms would be highly advantageous.
  • Exceptional Stakeholder management skills with the ability to build relationships and influence at senior level to gain buy in.
  • Heaps of gumption with an equal measure of diplomacy!

To apply to this exciting position, please send your profile to Cat Symons at Salt recruitment today to be considered.

Job Reference: JO-1607-88581

Salary: £35000.00 - £38000.00 per annum + bonus + benefits

Salary per: Annum

Job Duration:

Job Start Date: ASAP

Job Type:

Job Location:

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