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Earned Performance Business Director

Content & Social Media

Greater London Permanent £65000.00 - £75000.00 per annum + Bonus and Benefits

Earned Performance Business Director

The Client
My Client is one of the world’s largest global communications groups, operating in over 100 countries. This to join the specialist online performance marketing brand of their business.

The Role
The Earned Performance Business Director will lead, nurture and develop our performance content proposition across their client base. The primary focus of the role will be developing holistic and integrated content strategies that deliver against SEO KPIs.

Main Job Responsibilities

  • End-to-end management of performance content campaigns including; strategy, creation, outreach/ PR and amplification
  • Qualitative and quantitative evaluation of performance content for clients and competitors
  • Identifying cross-channel integration opportunities
  • Developing clear measurement frameworks based on objectives, role and type of content
  • Creating structured, all-encompassing content and editorial calendars
  • Creating detailed production briefs, incorporating requirements across creative, data, and development

Key Skills and Experiences

  • Proven experience working in a fast-paced agency environment with enterprise level clients
  • An understanding of and experience with analytics platforms
  • Detailed knowledge of Search Engine Optimisation (SEO) KPIs and experience delivering content campaigns to meet performance objectives
  • Experience of utilising a variety of insight tools e.g. Searchmetrics, Google Trends, Hitwise, TGI, Sysmos etc.

To apply for the Earned Performance Business Director role, please click the “apply” button, or contact Dave Boyle on 0207 928 2525 or dboyle@welovesalt.com for more details.

Job Reference: JO-1704-121432

Salary: £65000.00 - £75000.00 per annum + Bonus and Benefits

Salary per: Annum

Job Duration:

Job Start Date: ASAP

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