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Senior Digital Content Manager – Germany based

Content & Social Media

Europe Permanent €75000 - €85000 per annum

Senior Digital Content Manager – Germany

€Competitive + Bonus + Package + Relocation

I am keen to speak to Senior Content strategists with strong ecommerce credentials about a brand-new position with one of my key clients based in Germany.

My client is a global brand, looking to build up their own digital capabilities as they embrace a D2C business model, moving away from their wholesale background. As a result of this transition, they are building their Digital experience team to ensure that customers can connect with the brand at each digital touchpoint through inspirational content.

This is a role that has huge scope – you will define the end to end content strategy, governance and guidelines for the entire brand in Western Europe, and work with teams on a global level to share best practise and ideas to ultimately drive consumer sales.

Day to day, the Senior Digital Content Manager will be responsible for:

  • Creating a content strategy that drives digital story telling – you will work with teams to ensure that the right content is delivered in the right place at the right time – be that to compliment new product launches, sport events, fashion week etc.
  • Defining Content Governance and guidelines – educate the business of content best practise.
  • Act as the link between digital content and digital customer experience – advise the rest of the business of the best way to use content to drive engagement with customers.
  • Lead the production of digital assets (copy and image) and work with various teams to create product assets and define what assets need to be created to display and drive products.

This role would suit someone who has strong Content Management experience in an ecommerce environment, as well as vast experience defining content guidelines – you are passionate about content marketing, and digital storytelling through smart content, and you have the gravitas to create and implement content best practise guidelines at international level. You will be analytical and detail orientated and would not be fazed delivering large scale Content projects across multiple territories. You will be quick thinking and adept at solving problems. Most importantly, your stakeholder management skills will be second to none; this role will work with stakeholders across multiple territories and time zones, some who “get digital” some who don’t – as such, you will have to be confident to influence and build relationships with these teams to ensure results.

It is important to note that this is not an editorial role and would not be right for candidates who are looking to remain hands on with content creation as there is a separate team who delivers copy for the brand. However, you will work incredibly close with Brand teams and business units to plan what content and digital assets are needed for Ecommerce channels, and then see these plans through to implementation.

To find out more, please send your CV to Cat Symons – either directly, or via LinkedIN

Job Reference: CSSDM

Salary: €75000 - €85000 per annum

Salary per: Annum

Job Duration:

Job Start Date:

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