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Digital Manager – German – London – up to £60K

Digital Marketing

Greater London Permanent £50000.00 - £60000.00 per annum

My client is a global entertainment company, which operates numerous brands in the online gambling industry. They have a work hard and play hard mentality and the offices reflect that. It’s a fun environment and if you’re into sports, this is the role for you!

The German Brand Manager will assist with the development and management of the brand strategy and communication plan in the German Market. They will assist with the creation and implementation of innovative brand campaigns to drive awareness, preference and customer engagement.

Key Responsibilities & Accountabilities:

  • Assist with the development and delivery of the brand strategy and communication plan to target both existing and potential customers in the German market
  • Assist with the development and refinement of a multi-channel marketing strategy including annual planning and identifying key opportunity areas
  • Responsible for communications, architecture, visual identity and brand experience
  • Engage and develop relationships with internal and external partners and agencies
  • Responsible for ensuring copy is developed, approved and aired as required
  • Responsible for ensuring that media activities are planned, approved and executed as planned
  • Work with multiple stakeholders to align and amplify plans and understand the on-going needs of the business
  • Manage the implementation of innovative and engaging brand communications content.
  • Work within a specified brand communications budget.
  • Work closely with a range of teams, developing strong relationships including product developers, legal and compliance, marketing personnel, creative agencies and media buying agencies.

Essential Criteria:

  • Experience of managing a brand communications strategy.
  • Experience in brand development, brand positioning, brand value and branded product development.
  • Ability to influence and manage peers and stakeholders
  • Worked in innovative brand team with evidence of creating/managing activity.
  • Understanding, knowledge and passion for brand management
  • Experience of working in a multi-channel environment.
  • Experience of managing a marketing budget with ROI analysis.
  • Must be able to integrate brands across multiple touch points
  • Experience in briefing, judging and leading creative ideas
  • Experience of working with multiple stakeholders
  • Be enthusiastic and passionate about the brand
  • Consumer awareness and passion for meeting their needs
  • Ability to manage different projects at the same time
  • Good understanding of the German Market and customer base
  • Speaks fluent German

If you would like to apply, please email me on ccurlewis@welovesalt.com or call me on 07989 392 917

Job Reference: JO-1611-91533

Salary: £50000.00 - £60000.00 per annum

Salary per: Annum

Job Duration:

Job Start Date: Asap

Apply Now

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