Senior SEO Executive – Professional Services – London – £35K

Senior SEO Executive – Professional Services – London – £35K

The Company and Role:

My client is a leading job board. They operate on a national scale and are trying to maintain their place at the forefront of their industry from a digital perspective. It is a dynamic and fun environment and one where you can learn and develop professionally. They have just moved into a swanky penthouse office in the heart of London – it is an exciting time to join a fast growing team.

The Senior SEO executive will provide SEO support to the Head of SEO in developing a new department within a growing digital business and leading SEO strategy across 14 websites covering the UK, IE & US regions. You should have a strong understanding of core SEO fundamentals and an interest in implementing SEO from a technical perspective understanding the basics for site migrations, redirects and SEO mark-up, as well as working closely with external agencies.

Key Responsibilities:

• Ensure all website content is in line with Google webmaster guideline
• Coordinate and manage SEO agency partners, delivering industry leading insights and work alongside key stakeholders (both in the organisation and externally)
• Develop a SEO performance roadmap that covers all performance initiatives and support marketing with integrated SEO /content plans across media channels including social and display
• Working hands on delivering on-page optimisation, competitor audits and digital reporting to improve overall search traffic and conversions
• Providing SEO search data insights, develop an organic reach forecast to identify opportunities for future growth and plan and schedule individual SEO content production and technical development projects
• Track, analyse and report on the performance of SEO campaigns following organic search KPIs from the business and build SEO business cases (costing, implications and forecasting)

Key competencies and experience:

• Expert skill in keyword research and be able to create complete customer journey keyword segments
• Able to undertake content audits for increasing SEO benefit
• Experience in competitor content gap analysis and providing actionable insights
• Understanding of robots.txt, no index tags and canonical tags, knowledge of search engine crawling, indexing and ranking algorithms, and HTML source code reading and writing for SEO content audits
• Experience with popular analytics packages like Google Analytics / Adobe
• Experience with SEO performance tools such as Brightedge, Google Search Console, Screaming frog, Deepcrawl

To apply for this role, please click the ‘Apply’ button or email ccurlewis@welovesalt.com

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