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CRM Campaign Manager – Germany – €65,000

Insights & CRM

Europe Permanent £50000 - £65000 per annum + bonus + benefits

CRM Campaign Manager – Germany – Global Brand – €65,000

**Adobe Campaign/ other relevant campaign management tool is required for this role**

A global sports apparel business are looking for a CRM Campaign Manager to join the existing team of 8. You will be responsible for overseeing the campaign strategies and reporting back to senior level stakeholders. The global brand are hugely successful and operate in 160 countries, yet are still looking for further growth – with the CRM team being key to this.

Ideally you will be coming from a B2C background with a specialism in CRM, Campaign Management with a focus on Adobe Campaign. Although this role is more around the strategy and the planning of campaigns, you will require previous experience of Email Marketing, SMS and CRM.

CRM Campaign Manager Responsibilities;

  • Partner with Global Consumer Engagement team to provide business requirements for the CRM roadmap
  • Work with the marketing agency who are responsible for the delivery of email campaigns
  • Be the Adobe expert in the team
  • Working closely with the Director of Customer Insight, you will implement engaging, creative and customer centric strategies
  • Translate the new customer plans into execution schedules by collaborating with Marketing, Data, Brand and Ops teams
  • Communicate with internal stakeholders as the business moves through the delivery of the new CRM programme
  • Drive customer journeys across the broad media estate (App, Digital, email, Shop)

CRM Campaign Manager Requirements;

  • Adobe Campaign experience
  • CRM & Loyalty experience in a B2C/ retail background
  • Ideally educated to degree level in relevant subject
  • Expert knowledge in CRM, Data Strategy, Campaign Management, Direct Marketing
  • Experience of developing and executing CRM strategies
  • Analytically minded, can work in a data heavy environment

Due to the relocation element of the role, there will be a full relocation package on offer.

Job Reference: JO-1708-125750

Salary: £50000 - £65000 per annum + bonus + benefits

Salary per: Annum

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