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Web Analyst – Site Optimisation – Central London

Web Analytics

Greater London Permanent £55000 - £65000 per annum + bonus + benefits

Web Analyst, with a focus on CRO / Site Optimisation.

Company: Leading player in the sports betting industry, Central London, 150 in size and growing.

Salary: c.£55-65K doe.


  • Analyse, develop, and improve the interaction between a user and the website.
  • Work with Google Analytics and others to produce actionable insights and trends.
  • Hands on with research, testing, development, content, and prototyping.
  • Implement winning designs and flows, working with the front and back-end development teams.
  • Conduct user research to develop hypothesis for new tests.
  • Interpret test results, delivering unique actionable insights and recommendations for change and optimisation.
  • Ensure that online campaigns have the optimised creative, landing pages, and user journey.
  • Monitor competition to ensure our brand is at the forefront of UX.


  • In-depth practical knowledge of conversion funnels, including optimisation of landing pages, microsites, email creative, ensuring highest possible conversion rate
  • In-depth experience of MVT, AB testing, and Dynamic Personalisation.
  • In-depth experience of user journey and flow optimisation.
  • Strong experience in setting up tests using testing tools such as Optimizely, Maxymiser or other platforms.
  • Strong experience in analysing test results and presenting data to stakeholders.
  • Advanced Google Analytics and preferably one other web analytics tool.
  • Experience with large complex data-sets.

If this appeals to you or you’d like to find out some further information, please apply. Our web analytics consultant will be in touch with successful applicants.

Job Reference: BEN440

Salary: £55000 - £65000 per annum + bonus + benefits

Salary per: Annum

Job Duration:

Job Start Date: ASAP

Apply Now

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