Head of Digital Performance Marketing – FinTech


Causeway Bay Permanent HK$840000 - HK$960000 per annum

Our Client is The Leading FinTech Company for finding The Best Financial Products, they are now seeking for < Head of Digital Performance Marketing > to join their fast-growing and dynamic company.

Job Description:

  • Responsible for establishing the Digital and Traditional Marketing strategies to support and deliver on business objectives;
  • Oversee all Performance Marketing strategies, focusing on scaling up the paid acquisition efforts, acquiring quality audience segments, optimizing conversion and ROI; including but not limited to Google Adwords, Facebook, Bing, Display Ads, running A/ B testing;
  • Lead the organic traffic acquisition strategies, including but not limited to SEO, Content Marketing, Marketing Partnerships, Paid Social and Affiliate Marketing to drive unpaid traffic growth;
  • Utilize strong analytical ability to measure and report on performance of Digital Marketing efforts;
  • Make recommendations on ways to improve the website and applications to support marketing effort and brand awareness.

Job Requirement:

  • Bachelor’s Degree in Marketing, Business Administration or related discipline
  • Minimum 8 years’ Digital Marketing with managerial experience in Related or Financial Services industry
  • Proven track record of increasing user acquisition, engagement and retention for exceeding revenue and growth;
  • A good team player, data and analytics-driven
  • Excellent interpersonal and communication skills
  • Good command of both written and spoken English and Cantonese

Interested parties kindly apply via “Apply Now” or contact Miso Chui – 2127 7740 for a confidential discussion.
Please note that only short-listed candidates will be notified. All information gathered will be treated in strict confidence and solely used for recruitment purposes.

Salt is acting as an Employment Agency in relation to this vacancy.

Job Reference: JO-1811-142134

Salary: HK$840000 - HK$960000 per annum

Salary per: Annum

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