Marketing

At Salt, we understand the agency and client-side Marketing covers a wide range of specialisms in a sector of rapid change. Our relationships with leading companies in the sector and our consultants’ drive to stay ahead of market developments means that we are always at the forefront of marketing trends. We know where to find the most innovative specialists, and we understand the emerging strategies and technologies that can give our clients an edge.

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Jobs: Marketing

Job Industry: Marketing

Salt is on the hunt for a Creative Marketing Manager to join one of their clients in the healthcare sector. This opportunity is very hybrid - the perfect combination for…

Sydney

Permanent

AU$100000.00 - AU$130000.00 per annum

Marketing Executive Permanent Remote from home My client is one of the worlds leading academic publishers, publishing over 2,500 books and a global community of 200,000 content contributors. They are…

Melbourne

Permanent

Digital Marketing & Communications Manager Permanent Salt is proud to partner with this for-profit social enterprise in their search for a Digital Marketing & Communications Manager. They support over 7,000…

Melbourne

Permanent

AU$120000 - AU$140000 per annum

Salt has partnered with a global technology client that helps the world engage and interact by developing award-winning, innovative solutions around automated mobile messaging. As the Field Marketing Manager you…

Sydney

Permanent

AU$90000.00 - AU$110000.00 per annum

Following a successful IPO my client is entering a high growth phase and as such are looking to scale out their marketing function with the appointment of their very first…

Melbourne

Permanent

AU$150000.00 - AU$180000.00 per annum

Email Marketing Specialist Permanent role Competitive salary + bonus Our client is a worldwide leader in the financial services field who have grown exponentially in the last month following an…

Melbourne

Permanent

Growth & Paid Media Manager Salt has partnered with a technology platform that has taken Australia & soon to be, the world, by a storm. They are the new, smarter…

Sydney

Permanent

AU$80000.00 - AU$115000.00 per annum + employee share scheme.

Salt Australia has partnered with a multi-national financial software company experiencing exponential growth, who are currently seeking a Senir Marketing Manager to join one of their high-performing teams The client…

Sydney

Permanent

In the role of Field Marketing Manager for Enterprise Accounts, you will be responsible for developing, executing, and optimising marketing plans that deliver the new business goals for the enterprise…

Sydney

Contract

AU$550 - AU$695.00 per day

Programmatic Specialist As the Programmatic Specialist you will support the Enterprise Demand Generation team for this global tech phenomenon. You will own end to end planning, management & execution on…

Sydney

Contract

AU$500 - AU$650.00 per day

This tech start-up has taken over Australia snappy quick & with a recent launch into the UK already making tracks, the USA next on the horizon; they are in major…

Sydney

Permanent

AU$110000.00 - AU$140000.00 per annum + bonus + equity.

This award winning, regional, and global tech consultancy with a rich heritage in Data, DevOps, Digital app dev, Machine Learning and cloud need a Snr Marketing Executive. All roles within…

Sydney

Permanent

AU$70000.00 - AU$100000.00 per annum

Opportunities to further your career within the Marketing industry

Over the past couple of years, the Marketing industry has been constantly growing. Particularly the digital marketing sector is flourishing, and more and more job opportunities are offered to specialists. Furthermore, industry experts say that the Marketing industry will never be strongly affected by economic downturns as companies usually continue to invest in the acquisition of new customers and retention of old customers via marketing measures.

Marketing, advertising and PR agencies represent the industries with the most job opportunities for marketers. Besides them, there is a multiplicity of other employers as marketing skills are needed across almost all industries, including the consumer, financial and information technology sector. There is also a relatively large number of not-for-profit organisations, which depend on talented Marketers, such as educational institutions and charities.

Recent Changes

One of the most typical characteristics of the Marketing industry is change. In the past, telemarketing and print adverts were the most effective and used marketing measures. With the growing importance of digital, things have changed: companies replaced most traditional marketing channels with digital ones, such as email and search marketing. Due to this development, it is important for Marketers to change with the times and always update one’s skill sets based on present trends, even if they differentiate a lot from previous ones.

Future Prospects

Compared to other industries, the percentage of unemployed Marketing professionals is extremely low. According to recent statistics, over 80% of Marketers find a job within the first couple of months after they graduate. The majority of those employed in a Marketing position state that the job meets their expectations. In other words, the likelihood that you find a job that you enjoy is very high.

Salt’s advice for getting a job in the Marketing industry

  • Employers’ Requirements

    No matter if it is a large or a smaller company, employers expect Marketing professionals to be tech-savvy and at the same time be up to date about the latest ways to market businesses. Some core skills, which help every Marketing professional to land a job, are the ability to plan and implement successful marketing campaigns, the development of engaging web content and a profound understanding of analytics. If the employing organisation is small, Marketers are usually expected to conduct a variety of marketing tasks, while larger companies tend to employ specialists in certain fields.

  • CV Requirements

    CV requirements for Marketing jobs depend strongly on the area of specialisms that you work in. However, according to the majority of hiring managers, some skills upgrade the CV of every Marketing professional. Among these competencies are the ability to plan and think in a very strategic way and your communications skills, particularly as a Marketer, it is crucial to be able to express your ideas and concepts in a verbal and written way. Besides that, hiring managers prefer CVs with analytics and presentation experience. Qualitative and quantitative market research is considered a big bonus as well.

  • Interview Preparation

    In no other industry is it so crucial to market yourself in an interview and establish the right chemistry with the interviewer as it is in Marketing. Essentially, if you can market yourself, you’re likely to be a good Marketer and are proving you’re able to market the products or services in the right way to the target audience. Besides these fundamental principles, you should also be prepared to answer some commonly asked questions, including:

    • Please give an example of a successful marketing campaign that you have run in the past.
    • Could you work effectively and efficiently within budgetary constraints?
    • Which benefits could you bring the company?
    • Have you ever implemented a marketing measure which did not succeed? If so, please describe what happened.
  • Educational Requirements

    For Marketing executive roles, most employers expect a bachelor’s degree in marketing or business administration from their future employees. Marketers who would like to land a manager position are sometimes also required to have a master’s degree. Apart from the degree, Marketing specialist should also try to gain as much experience as possible from the beginning (e.g. in the form of internships) as relevant experience is sometimes as much valued as a university degree.

Top Tip

"There are few other industries that change as quickly as marketing. Employers will be expecting to see CVs that demonstrate adaptability and growth. Discuss how you have had to adapt marketing strategies to adhere to new trends and technologies."

— Megan Stewart, Director, Marketing & Creative

Speak with Megan Stewart about Marketing

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