Digital Brand & Campaign Manager

As the Brand & Campaign Manager, you will formulate, lead, and manage the implementation of end-to-end brand and content campaigns that align with this online men’s health clinic’s brand, creative, and marketing strategies. This role works closely with the Head of Marketing and is an integral part of their overall growth.

Being a scale-up, they are going through the third round of funding and have huge growth aspirations for the year to come. You’ll be joining a marketing department of 5 and have the wider support of a designer, freelancers & a product marketing team.

What will you be doing?

In this position, you’ll play a key role in developing and leading brand and content campaigns of varying scale and nature, including formulating campaign objectives, articulating brand and product launch strategy, and go to market planning. Working with the broader marketing team and key business stakeholders, you will align campaigns to deliver on their customer-focused marketing strategy. You’ll look after the end-to-end management of campaigns utilising internal resources and external partners – from research and development, content creation and production, overseeing marketing communication across the team to ensure effective brand integration, campaign execution, supervising campaign effectiveness, post-campaign analysis and much more.

You’ll look at various channels to best target prospected customers & how to best position themselves in the market; whether that be across social media channels, email campaigns, PR or partnerships. The works.

What’s does your experience look like:

• 3+ years b2c marketing experience (be it in house or agency!)
• Experienced in working within a lean, agile, scale-up environment. You’ll be an opportunist & take control of your wins & losses.
• Marketing degree desirable
• Solid understanding of marketing principles – applying them to campaign, brand and content management
• Proven experience managing and delivering marketing campaigns that have driven business outcomes, with experience managing multiple omnichannel projects.
• You’re known for your ability to communicate with different people in a variety of situations or express an idea to different audiences
• Keen eye for the creative and belief in the power of brand. You’ll have ideas that challenge the status quo & the confidence to bring them to life!

These guys are based in the Eastern Suburbs of Sydney and do offer some flexible WFH days.

Do you have what it takes to take this digital health & wellness clinic to the next level? Hit the apply now button.

Salt is acting as an Employment Agency in relation to this vacancy.