Digital Operations Manager

eCommerce Operations Manager

My client is a market leader withing the Retail/FMCG space who is looking for a Digital Operations Manager

They are about to launch an eCommerce project which will get a pillar of their business on an eCommerce platform

The Digital Operations Manager will provide input and support in the development and implementation of the E-commerce & Loyalty strategy, enabling the retail network to engage with shoppers in the on-line / digital channel.

The Digital Operations Manager will be responsible for the ongoing implementation of the E-commerce and Rewards platforms, as well as the day to day operations of the platform.

Key Responsibilities:

• Execute agreed project framework, delivering an online trading platform for all retailers which incorporates both an e-commerce trading capability and loyalty program, which is integrated into each retailer’s POS platform, enabling the network to capture their relative share of growth within the on-line marketplace.
• Manage the full online experience, continually improving customer journey and online experience. Driving sales, conversion revenue and return customers to the site
• Create, execute and manage
• e-commerce and loyalty media strategy, ensuring alignment to retail strategy.
• value adding e-commerce and loyalty offers within the marketplace platform that compliment retail programs
• Set up and ongoing maintenance of E-commerce platform reporting, inclusive of seller, supplier and offer performance.
• Work collaboratively with IT and POS Vendors to ensure integrated platforms continue to deliver on our enhanced ‘value proposition’ to customers, increase quality of scan data & insights, improve service and support to our retailers, whilst ensuring a positive, seamless shopper experience

Desired candidate:

• Degree in business management, information technology or related discipline
• Highly organised, self-motivated E-commerce and digital marketing specialist, qualified in data and analytics
• Experience (3 years plus) in leadership roles managing CRM, email and digital marketing, database management and eCommerce or website development
• Extensive digital marketing planning experience including large scale digital project management delivery – strong knowledge of SEO, SEM, Email, Display, CRM and Meta
• Strong MarTech (CRM, CDP, DMP etc.) skills and extensive knowledge of analytics tools
• Solid grasp of the marketing technology landscape including experience in integrating marketing automation platforms and digital marketing platforms
• Strong understanding of customer & campaign analytics, testing and optimisation techniques, customer segmentation and performance reporting
• Proven ability to build strong and effective working relationships both internally & externally

To apply for this position please apply through the link or contact our Marketing Lead, Troy Buffenbarger tbuffenbarger@welovesalt.com

Salt is acting as an Employment Agency in relation to this vacancy.