Marketing Manager – Reseller & Partner Channels

Marketing Manager – Reseller, Australia

6 month contract, immediate start.

Global Fintech.

Up to $475/day.

As the Marketing Manager, focused on the reseller segment (accountants and bookkeepers), you will develop and execute marketing campaigns and experiences to grow product uptake and expand product suite usage with their existing customer base in their Australian portfolio.

Key responsibilities:

• Deliver highly relevant and personalised campaigns to existing advisor customers to increase product uptake. This will involve designing targeted tactics and messaging for various segments, based on data-backed insights and product usage patterns.
• Work closely with the advisor acquisition marketing team to ensure synergy across the various campaigns and communications.
• Develop relevant campaign sales collateral to support the Australian sales teams.
• Leverage insights and data to influence the product roadmap to address product gaps and improve customer retention.
• Work closely with cross-functional teams to leverage global best practices to deeply embed customers into the product to drive activation and active usage.
• Track and manage associated leads to ensure being actioned by the respective sales teams.

Skills & Experience

• Bachelors degree with at least 3 years managing marketing campaigns (email, SMS, push, copy, in-product display etc) Ideally within the B2B space.
• Understanding of marketing automation frameworks and platforms
• Experience in working with channel/reseller partners preferred.
• Demonstrated ability to work in a matrix environment, juggling internal & external stakeholders.
• Thrives in a fast-paced environment where priorities change quickly.
• Customer-focused – tenacious about understanding customer behaviors, and passionate about delighting customers at every touchpoint they have.
• Excellent creative problem-solving skills, ability to glean insights, develop a vision and make it come to life with actionable plans.

You’ll be a go-getter and determined to bring campaigns to life, no matter what it takes. If you’re looking for that next challenge to really evolve your experience, this is the perfect environment for you. You’ll have access to all the resources you need plus an extremely supportive manager & wider team.

Salt is acting as an Employment Business in relation to this vacancy.