Responsible for the overall digital marketing planning which aligns with the group marketing, PR and development strategies.
Set up, develop and oversee all the group’s social media and digital platforms.
Provide digital marketing and PR strategies to maximize brand awareness and enhance corporate image.
Drive digital publicity plan and content strategies, supervise the quality deliveries of digital marketing campaigns and support the launch of the group’s major projects.
Track and regular monitoring of the group’s digital and social media performance.
Prepare and manage digital marketing budget.
Stay up to date with the latest technology and best practices.
Assist in team building and training of other colleagues.
Job Requirements:
Degree holders in communications, journalism, business administration or marketing preferred.
Over 10 years of professional marketing experience, with in-depth knowledge of different digital marketing channels, online marketing tools and best practices.
Strong in digital content marketing and social media, advantageous with solid experience in new brand launch or/and management profiling.
Excellent writing and oral communication skills in both Chinese and English is a must.
A strong team leader and team player with exceptional interpersonal skills and passionate in digital marketing and the education industry.
Superior organisation and project management skills, with creative ideas.
Can work well in a dynamic, rapidly changing workplace; mature and flexible, with entrepreneurial mind-set and can-do attitude
Candidates with more experience will be considered as Senior Digital Marketing Manager
Salt is acting as an Employment Agency in relation to this vacancy.