Digital Analysis Implementation Specialist – 1738

Digital Analysis Implementation Specialist

Telecommunications

Salary: £60K – £70K (On target bonus of 10%)

Location: 3 days in office (London/Birmingham/Bristol)

This is a classic implementation role that sits within the capabilities team which is made up of 9 strong. The team is made up of implementation specialists & developers that focus on digital data measurement of web platforms and apps.

The team has broad experience across the Adobe stack and would ideally like an individual with experience with the Google stack but would consider candidates with experience in either.

The team is based in London and they meet often in the London office as you are required to be in the office 3 days a week but do have the choice of which office you would like to go to. The team enjoy coming together, collaborating and connecting with each other as well as other teams in Data Science, Engineering, and Analytics.

The right candidate would lead the implementation across all the digital touchpoints which would ultimately lead to optimising the customer journey across digital ecosystems. You would be accountable for maintaining best practices for tagging, leading, developing specialised tagging solutions, and developing a common implementation framework across all brands. You would need to add value by applying a holistic approach and being able to work end-to-end on projects. A certain level of coding using tools such as JavaScript and HTML is required but not as high a level as front-end coding. Analytical tools are beneficial but not essential – the analytics teams do the post-analysis. Broader MarTech and media experience is essential using customer feedback tools, Doubleclick, Facebook, Twitter, etc.

Experience Required:

• Strong track record of project delivery and project management experience
• Familiarity with JavaScript, HTML, CSS
• Working experience with Digital Analytics platforms – Adobe Analytics or Google Analytics (GA360/GA4)
• Experience working in a tag management system. (Adobe Launch/GTM)
• Familiar with API Development and server-side downstream data pipelines
• Able to communicate data measurement requirements and specs to both commercial and technical stakeholders
• Experience working in an agile environment (JIRA/Confluence)
• Experience in various measurement and analysis technologies along with debugging and Troubleshooting
• Experience in Mobile App tracking and measurement