Marketing

Agency and client-side marketing are two different beasts. At Salt, we don’t just understand the difference, we understand the skills involved in each practice and exactly how it can be transferred to other roles within the world of Marketing. We nurture relationships with industry leaders and learn from them what’s going on in their world. Many of our consultants have worked in the specific jobs that they recruit for, so this culture of learning goes beyond a passing interest.

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Jobs: Marketing

Job Industry: Marketing

CRM/ Email Marketing Manager £40,000 - £45,000 A leading stationary retailer are looking for a CRM Manager/ Email Marketing Manager to join the team at an impressive stage of growth.…

Greater London

Permanent

£40000.00 - £45000.00 per annum

CRM Lead - Investment/ Crypto platform £60,000 - £65,000 If you are passionate about stocks, shares, investments & crypto - then read on! A revolutionary, social first investment platform are…

Greater London

Permanent

£50000.00 - £65000.00 per annum

We're a multi-award-winning digital marketing agency looking for a Digital PR Manager to join our ever-growing outreach team. As a Digital PR Manager, you'll work in the Digital PR department…

Greater London

Contract

£300.00 - £400.00 per day

Global Head of Communications - £80-90K- Farnborough/Remote My client is a global software provider. With an impressive growth story to date, they are now looking for the newest member of…

Hampshire

Permanent

£80000.00 - £90000.00 per annum

Product Marketing Manager - up to £90-100K plus Bonus - London/Remote UK My client are a super exciting SaaS platform that helps businesses create marketing chatbots. Having recently raised $18M…

Greater London

Permanent

£80000.00 - £100000.00 per annum + Bonus

eCommerce Director - Online Technology Brand £130,000 + 15% Bonus Oxfordshire - Hybrid working My client is going through a period of change with a digital transformation at the heart…

Oxfordshire

Permanent

Up to £130000.00 per annum + +15% bonus

Brand Marketing Manager: Full time or 4 days a week £50,000 - £55,000 Kingston (Flexible working) Great opportunity to join an established organisation who is a leader in the insurance…

Greater London

Permanent

£50000.00 - £55000.00 per annum

I am excited to be working a retained position with a regulated investment management membership body that represents asset managers across the UK. We are looking for a communications executive…

Greater London

Permanent

£38000.00 - £42000.00 per annum

The Digital Delivery Manager will be responsible for taking the Digital Services project into its delivery stages, resulting in the staged roll-out of new digital services for our membership. This…

Greater London

Contract

£270.00 - £320.00 per day

Analytics Lead / Manager · Data vendor for Private Equity markets · Brand new role, chance to shape and grow an analytics team · Specialised in digital product and customer…

Greater London

Permanent

£70000.00 - £90000.00 per annum

Head of Community - FinTech London/Paris/Remote £80K-£85K + share options My client is revolutionising the way the everyday person invests by creating a social first investment platform that is simple…

Greater London

Permanent

£80000.00 - £85000.00 per annum

CRO Coordinator 12 month FTC. Possibility of extension or Role becoming permanent. Slough £35-40k + benefits I am working with a well-established homeware brand looking for a CRO Coordinator to…

Greater London

Permanent

£35000.00 - £40000.00 per annum

Opportunities to further your career within the Marketing industry

Over the past couple of years, the marketing industry has been constantly growing. Particularly the digital marketing sector is flourishing, and more and more job opportunities are offered to specialists. Furthermore, industry experts say that the marketing industry will never be strongly affected by economic downturns as companies usually continue to invest in the acquisition of new customers and retention of old customers via marketing measures. Unlike the technology industry, marketing is not affected by a skills shortage as the employment market in the United Kingdom is extremely competitive.

Marketing, advertising and PR agencies represent the industries with the most job opportunities for marketers. Besides them, there is a multiplicity of other employers as marketing skills are needed across almost all industries, including the consumer, financial and information technology sector. There is also a relatively large number of not-for-profit organisations, which depend on talented marketers, such as educational institutions and charities.

Recent Changes

One of the most typical characteristics of the marketing industry is change. In the past, telemarketing and print adverts were the most effective and used marketing measures. With the growing importance of digital, things have changed: companies replaced most traditional marketing channels with digital ones, such as email and search marketing. Due to this development, it is important for marketers to change with the times and always update one’s skill sets based on present trends, even if they differentiate a lot from previous ones.

Future Prospects

Compared to other industries, the percentage of unemployed marketing professionals is extremely low in the United Kingdom (around six percent). According to recent statistics, over 80 percent of marketers find a job within the first couple of months after they graduate. The majority of those employed in a marketing position state that the job meets their expectations. In other words, the likelihood that you find a job you like is very high for marketers in the UK.

  • Salt’s advice for getting a job in Marketing

    Employers’ Requirements

    No matter if it is a large or a smaller company, employers expect marketing professionals to be tech-savvy and at the same time be up to date about the latest ways to market businesses. Some core skills, which help every marketing professional to land a job, are the ability to plan and implement successful marketing campaigns, the development of engaging web content and a profound understanding of analytics. If the employing organisation is small, marketers are usually expected to conduct a variety of marketing tasks, while larger companies tend to employ specialists in certain fields.

    CV Requirements

    CV requirements for marketing jobs depend strongly on the area of specialisms that you work in. However, according to the majority of hiring managers, some skills upgrade the CV of every marketing professional. Among these competencies are the ability to plan and think in a very strategic way and your communications skills, particularly as a marketer, it is crucial to be able to express your ideas and concepts in a verbal and written way. Besides that, hiring managers prefer CVs with analytics and presentation experience. Qualitative and quantitative market research is considered as a big bonus as well.

    Marketing Job Interview Preparation

    In no other industry is it so crucial to market yourself in an interview and establish the right chemistry with the interviewer as it is in marketing. Essentially, if you can market yourself, you’re likely to be a good marketer and are proving you’re able to market the products or services in the right way to the target audience. Besides these fundamental principles, you should also be prepared to answer some commonly asked questions, including:

    1. Please give an example of a successful marketing campaign that you have run in the past.
    2. Can you work effectively and efficiently within budgetary constraints?
    3. Which benefits could you bring the company?
    4. Have you ever implemented a marketing measure which did not succeed? If so, please describe what happened.

    Educational Requirements

    For marketing executive roles, most employers expect a bachelor’s degree in marketing or business administration from their future employees. Marketers who would like to land a manager position are sometimes also required to have a master’s degree. Apart from the degree, marketing specialist should also try to gain as much experience as possible from the beginning (e.g. in the form of internships) as relevant experience is sometimes as much valued as a university degree.

Speak with Lizzie Harding about Marketing

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