Conversion Rate Optimisation (CRO) Manager

Greater London Contract / 6 Months + £400.00 - £450.00 per day

Salt has teamed up with a Globally Recognised FMCG Giant as they build their e-commerce Team and support in their new search for a Conversion Rate Optimisation Manager for an immediate starting, min 6 month contract role – with huge intention for permanency thereafter!

In this role, you will oversee responsibility for the ideation, planning, execution and analysis of A/B tests and personalisation campaigns using a host of data and testing platforms across a global suite of websites. As the CRO expert, you will ensure channel KPIs and business plan targets are achieved. This role is Outside IR35 role.

Key Role Responsibilities:

  • Effectively ideate impactful A/B tests and personalisation campaigns
  • Assist with executing campaigns by briefing partner agencies and wider teams via Miro, Jira and Confluence
  • Monitor and analyse live tests and personalisation campaigns and holding a consistent awareness of what is live on what market site
  • Support in developing a fully holistic approach to testing across the company brand and help with strategic output
  • Assist in the operations behind implementation of winning campaigns
  • Support local market testing initiatives
  • Support the wider Customer Experience team with executing their test and personalisation ideas

Key Skills Required:

  • Hold minimum 5 years in e-commerce/digital, ideally in conversion rate optimisation
  • Possess a great understanding of AB testing and personalisation programs
  • Experienced and knowledgeable with CRO tools to setup, launch, develop a/b tests – ideally Optimizely or Adobe Target
  • Experience of working with development teams and UX Design agencies
  • Familiar with Analytics & behavioural analysis tools
  • Effective communicator to market test ideas and influence test-related decisions
  • Hold excellent presentation and slide building skills to showcase learnings, results, and capture interest and attention

Job Information

Job Reference: JO-2208-258201
Salary: £400.00 - £450.00 per day
Salary per: day
Job Duration: 6 Months +
Job Start Date: ASAP
Job Industries: Analytics Jobs, eCommerce Jobs, Marketing & Communications Jobs
Job Locations: Greater London
Job Types: Contract

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