Lead Data Analyst

Greater London Contract / 2 Months £350 - £400.00 per day

Salt’s client, a globally established Digital Agency is looking for a Lead Data Analyst to join their Analytics, Audience, & Insights team on an immediate starting contract, to support with end-to-end data offering for one of their leading Consumer Electronic Client Accounts. Your role will directly support in improving the use of data for decision-making across paid, owned, & commerce.

You will act as the link between the existing data team, as well working collaboratively with the marketing & broader business stakeholders. A big part of the role will be helping those key decision-makers interpret & make use of data for strategic decisions.

In this exciting role, you will be leading a team of analysts who query data, run dashboards & automated visualisation solutions, analyse to extract insights, and then work with cross-functional teams to inform optimisation & marketing strategy.

Key Role Responsibilities:

  • Be accountable for the consistency and quality of reporting
  • Take ownership of toolkits, templates, testing roadmap and innovation in analytics
  • Support in learning agendas and test design/oversight
  • You will work directly with the other division lead to ensure data led thinking is consistently used
  • throughout the team
  • Hold the ability to solve a multitude of problems by leveraging deep knowledge and experience in data, media, & CRM
  • Ability to develop an understanding of clients’ consumers, business, products and challenges, to articulate, position and implement data driven strategic & optimisation plans for the client account and measure brand recognition and campaign success
  • Lead, motivate the team of analysts and ensure the delivery of high quality, impactful reporting relationships

Key Skills:

  • Be an expert in cross-channel media measurement & strategy including both on and offline channels
  • Experienced with developing and executing a testing roadmap to ensure test & learn across account
  • You are capable of translating complex data sets into insights that will help to drive the business forward.
  • Able to present complicated data insights & strategic recommendations in a client facing manner and teach others to do the same
  • Previous experience working with clients to help them achieve media success fueled by data.
  • Possess the confidence to challenge the client and team and to ensure delivery on marketing metrics that drive to business outcome
  • Hold excellent client service skills, and the ability to foster that culture within the team to ensure smooth delivery
  • Understand the data vendors and partners in the marketplace and have the ability to leverage for the clients benefit
  • Possess a strength and understanding of the digital landscape to achieve significant advantage across all platforms.
  • Familiarity with data visualisation software (DataStudio, Tableau)
  • Have previous experience in reporting audience performance across owned & paid marketing
  • Experience with Adobe Campaign, or similar customer marketing platform preferred

Job Information

Job Reference: JO-2108-245797
Salary: £350 - £400.00 per day
Salary per: day
Job Duration: 2 Months
Job Start Date: ASAP
Job Industries: Analytics Jobs
Job Locations: Greater London
Job Types: Contract

Here are some related jobs

×
UK

Upload your CV

Upload your CV to our database.

  • Max. file size: 5 MB.
  • Hidden
  • This field is for validation purposes and should be left unchanged.

Please let us know where you are, or where you would like to be in the world so we can point you in the right direction.

Cookie Consent×

Salt uses cookies to improve the user experience of our site. Cookies allow you to have a more enhanced journey through the site when searching for a specific job or location. Cookies are also used to help us understand how our site is being used. You can find out more about how Salt uses cookies here. By continuing to use the Salt site you are consenting to use our cookies.

OK