Senior Growth Marketing Manager

Senior Growth Marketing Manager (B2B)

£60,000 – £70,000

London

Fantastic opportunity to join a very successful SaaS company in the finance space, we’re looking for a candidate to turn our website into a lead generation machine! Then through the use of your Digital marketing & A/B testing abilities help us target & attract new business

Your role will be to:

• Develop and implement SEO and PPC strategies
• Create and manage content marketing strategies
• Focus on data collection points across all online assets, improve data quality, monitor and analyse success
• Implement and improve lead scoring across the marketing function
• Use Google Analytics, Google AdWords, and other relevant sites to drive traffic to the website
• Ensure reports are insightful and action-focused, making recommendations to improve digital marketing activities (display, SEO, PPC, social media) and website assets (user journeys and experience, conversion and website functionality in order to provide insights on how users are interacting with the website)
• Keep up with new social media sites, web technologies, and digital marketing trends; implement these new technologies in developing campaigns and update current campaigns to include new information

You should apply if you have

• Proven experience working in a digital marketing role, ideally working with Marketing Automation in data-driven startup
• Experience in keyword research, SEO management, email, and marketing databases
• Extensive working knowledge of marketing and web analytics tools such as Google Adwords, and Google Analytics
• User experience knowledge and understand about how to optimise the customer experience funnels and landing pages
• Practical skills in multivariate experiments and A/B and email marketing
• Working knowledge of CMS systems such as WordPress and AEM, as well as CSS, and HTML
• Hands-on when it comes to knowledge of new technologies and the latest trends in digital marketing, plus have in-depth insights on all social media platforms

Benefits

• Bonus
• Equity
• Hybrid Working
• Choice of tech
• Progression Framework for Career Development
• Wellness Programme
• Family-friendly policies
• 25 days leave plus Bank Holidays & extra company days
• Great Company Culture