Acquisition Media Manager (Contract)

Salt has partnered with a leading software company, looking for an Acquisition Marketing Manager to join their team on a 12-month contract to help develop and implement the Paid Media strategy.

Reporting to the Manager of the Acquisition Media team, you will help craft thoughtful and exciting strategies for biddable media and then implement these to an outstanding standard, with strong attention to detail.
You’ll show proficiency in Programmatic Display, to make sure recommendations are consistently excellent and innovative, and that in-channel performance and data integrity is improved through an attribution model.

RESPONSIBILITIES:

• Support on all aspects of strategy, planning, and execution of media buys to support customer acquisition & meet revenue targets.
• Communicate regularly with our media agencies and internal teams on campaign performance, optimisations, and delivery status to exceed business goals measured in an agreed way (revenue, return on investment, CPA, orders, revenue, lifetime value).
• Understand our audiences and ensure they receive relevant, engaging & creative content.
• Lead on testing methodologies, reporting requirements, and tracking needs, to ensure full impact and efficiency across all our campaigns.
• Tell the overall Acquisition story in weekly, monthly and quarterly business meetings by producing informative reports and presentations.
• Help to drive innovation throughout the team.

EXPERIENCE:

• Experience at an agency, publisher, vendor or client
• Minimum of 3-5 years’ running Programmatic media buying.
• Excellent written and oral communication skills.
• Solid understanding of how Acquisition media integrates with other marketing channels.
• Organised and capable of balancing multiple projects and requests.
• History of self-direction, creativity, and ability to meet or exceed goals!
• Knowledge and proficiency in European languages a bonus but not crucial.

DETAILS:

• £300 a day
• Inside IR35
• Hybrid role (1-2x week in London)
• 12-month contract
• Start ASAP