Head of SEM

My client is a large tech company in the travel sector who are looking for a Head of SEM, to join their team immediately for a 3 month contracting position.

They are one of Europe’s fastest growing travel companies backed by 20 million monthly users and the world’s leading tech investors. They have a diverse team with people from all cultures. There is a flat hierarchy and everyday opportunities to learn, grow and develop.

The office is in the heart of vibrant Berlin – a city rich in culture and things to do.

Main Job Responsibilities:

• Be responsible for the performance of one of the largest channels in one of the most exciting search markets

• Decide on overall SEM strategy and budget allocation across 20+countries on 4 different search platforms (Adwords, Bing, Yandex, Baidu)

• Optimize SEM campaigns across all KPIs and make sure that we stay within top 5% in terms of efficiency in the travel market

• Create optimization algorithms together with our inhouse data science team

• Collaborate with our engineering, BI and BD teams to ensure that we have the best possible optimization tools

• Lead and develop our SEM team

Please ONLY apply if you possess the following:

• You have 5+ years of experience in SEM

• You have a deep understanding of search algorithms and know how to get the best out of the SEM channel no matter how ambitious are your targets

• You have a strong knowledge of GA, MS excel, web and app tracking technologies as well as a strong tech affinity, knowledge of programming languages such as python or VBA is a strong plus

• You love working with numbers and have an ambition of being the best in your area

• You either have already an experience in leading other people or want/ready to develop people leading skills in you

• You are fluent in English; additional languages are considered a plus

If you are interested to find out more, please drop me a copy of your CV to BJeffries@welovesalt.com.

I look forward to connecting.

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