Paid Social Account Director (Contract)

Salt has partnered with a Leading PR Agency specialised in reputation management, public affairs, brand marketing, digital strategy, social engagement and content strategy. You will be joining them as Paid Social Account Director for a variety of global tier 1 brands.

You will focus on planning and implementing paid social media campaigns with the support of a junior team. The position will contribute to B2C, B2B, public affairs, and advocacy programs across a wide range of industry sectors, target audiences and global markets.

RESPONSIBILITIES:

• Work closely with internal teams and clients to recommend paid social strategies and ensure successful implementation;

• Manage multiple digital and social paid campaigns, liaising with other client leads and prioritising based on importance;

• Lead and participate in strategy development initiatives for existing clients and new business pitches;

• Contribute to on-going analytics reporting across several clients and industry sectors;

• Monitor market, cultural and paid social trends and interpret impact on customer behavioural shifts relevant to client business; relate changes to appropriate account team members and provide actionable insights and tactical recommendations;

• Inspiring, mentoring and motivating junior team members to build a highly engaged, inclusive and productive team;

• Deliver continuous feedback; provide guidance, counsel and support to colleagues.

EXPERIENCE:

• Experienced creating paid social campaigns on channels such as Twitter, LinkedIn, Facebook, Instagram, Snapchat, including creating ads, managing budgets, optimising content and reporting;

• Ability to quickly spot patterns and surface actionable insights;

• Ability to manage large, complex budgets including multiple channels and audiences;

• Strong analytical skills; must be proficient in analysing and interpreting paid social data from standard software packages and native social media channels;

• Experienced with web analytics packages such as Google Analytics.

DETAILS:

Contract length: 3 months

Day rate: £350

Inside IR35

Remote working