PPC Manager (Contract)

I am working with a leading Marketing and Technology Agency who are working with a leading client in the Travel and Tourism space. They are looking for a PPC Manager on a contract basis, working remotely, but then hopefully in the London office in the future.

Responsibilities:

• Develop paid search program strategies and analysis for the client on a global scale (e.g., identifying target audience, geographic, timing/scheduling strategy)
• Demonstrate a strong understanding of the client’s products, competition, industry and marketing objectives; and be able to translate them into search strategies
• Write and deliver media strategies, and oversee the local leverage of these strategies into a best practise media recommendation
• Overseeing budgeting process, creation of projections and allocation with internal account teams
• Serve as day-to-day contact for mid-level clients and global counter-parts
• Demonstrate strong confident communication skills
• Contribute to client presentations and meetings, including presentation of data and results succinctly
• Establish practices to ensure both consistency in team-work, along with flexibility to flourish under new ideas
• Identify gaps/inefficiencies in a timely manner and create improved processes
• Taking ownership of product strategy and the ppc roadmap
• Running experiments and testing hypothesis for better efficiencies
• Grow best practice training to inspire knowledge sharing within immediate team and outside
• Supporting and training junior team members
• Perform research and insight analysis
• Prioritize teamwork, delegating responsibilities and developing planner(s) for advancement
• Ensure that the Executive/Assistant are effectively developing and optimizing campaigns for added value (assisting where necessary)

Requirements:

• Minimum 4-5 years Paid Search related experience

• Creative and inquisitive mind with essentials in testing

• Very proficient in excel and campaign builds

• Technogically advanced for tracking setup

• Ability to effectively communicate with clients, particularly explaining technical concepts to those in non-technical roles

• Ability to manage and prioritize multiple projects and tasks simultaneously

• Strong understanding of media research tools – you know their strengths/weaknesses, and when and how to effectively use them

• Keen attention to detail and an analytical approach to achieving objectives

• Experience in using tools such as SearchAds360 & DoubleClick