Search Specialist – Global FMCG company – Surrey – £50K

Biddable Media & PPC

Surrey Permanent £40000.00 - £50000.00 per annum + bens

Search Marketing Specialist – Global FMCG company – Surrey – £50K

The Company

My client is a global giant with multiple products lines and active in multiple territories. They are in the midst of a huge digital transformation and pride themselves on pioneering innovation. It is an exciting time to join this company where the opportunities to grow and progress are limitless. They promote a culture of developing talent.

The Role

This role plays a critical part in delivering a data driven search strategy. The Search Specialist is part of the Foods and Refreshments digital team and works cross-functionally with different departments, while also closely operating with the agencies and media planners. You are the internal expert when it comes to planning for search and optimizing for organic and paid performance.
Key responsibilities:

  • Main interface for functions, agencies & partners when it comes to search related activities
  • Create category & band-level search strategic approach and ensure adoption by brand teams & agency partners
  • On-going tech auditing for category websites & implementation of best practice technical optimisation
  • Define content requirements as a mix of strategy, main content themes selection and trends
  • On-going analytics of organic & paid search results, across all brands driving actionable optimisation recommendations against achieving success KPIs
  • Accountable for consistent improvement of organic and paid search performance
  • Ensure category level alignment on content territories and avoidance of overlap and double-spending
  • Engaging with internal and external partners to consistently drive link-building initiatives and increase domain & page relevance
  • Integrate search initiatives as part of holistic search approach (search engines, Youtube, eCommerce, social search) together with category digital leads

Key competencies and experience:

  • You are capable of communicating with impact & across different levels across the organization and be able to influence the organization as a performance marketing ambassador
  • You should be able to act as an entrepreneur and you are capable of making the difference in Search Marketing
  • Comfortable with analytics & dashboard platforms, namely GA, Adobe Analytics, Brightedge, MOZ, SEMRush
  • Understanding of how search driven channels work
  • 3+ years of practical search experience with a proven ability to grow organic and paid search results
  • Capable to manage large number of stakeholders at all levels within and outside the company
  • Proven experience in campaign setup & management
  • Proven experience in technical SEO

To apply for this role, please click the ‘Apply’ button or email

This job ad was posted by Salt. To find out more about Salt’s Privacy Policy and how your application is processed, please visit our website

Job Reference: JO-1811-142712

Salary: £40000.00 - £50000.00 per annum + bens

Salary per: Annum

Job Duration:

Job Start Date: Asap

Apply Now

Here are some related jobs

Biddable Media & PPC

PPC Executive (Contract)

PPC Executive - 6 month contract - London based on site The Client: Imagine if life had its own navigation system. One that lets you see exactly where you are…

£200 - £300 per day
Biddable Media & PPC

Paid Social Manager – Entertainment – London – c. £45K

Paid Social Manager - Entertainment - London - £45K The Company My client is a global agency specialising in managing digital first talent. It's an exciting opportunity for someone who…

£40000.00 - £45000.00 per annum + benefits
Biddable Media & PPC

Performance Marketing Manager – Online Dating – London – £40K

The Company and Role My client is at the forefront of technology and innovation in their industry. They provide a service that is based on a scientific approach and have…

£35000.00 - £40000.00 per annum + benefits

Upload your CV

Upload your CV and one of our consultants will be in touch with you as soon as possible.

Please let us know where you are, or where you would like to be in the world so we can point you in the right direction.

  • Click here to find out more about Salt's Privacy Policy
  • This field is for validation purposes and should be left unchanged.

Cookie Consent×

Salt uses cookies to improve the user experience of our site. Cookies allow you to have a more enhanced journey through the site when searching for a specific job or location. Cookies are also used to help us understand how our site is being used. You can find out more about how Salt uses cookies here. By continuing to use the Salt site you are consenting to use our cookies.