Brand Content Editor

The Company:

My client a global organisation in luxury FMCG, are a seeking Brand Content Editor to deliver an exceptional online experience for their customers. This role reports into the Head of Brand and will support the entire company in delivering world class content.

The Role:

I’m looking for candidates who have experience in online content and social media. They must have previous experience in managing the production of branded and event collateral, campaign initiatives, blogs, website copy, social media posts, press releases, paid media and internal communications, in line with business requirements. The ideal candidate will have a keen eye for detail, as you will be carrying out regular quality checks and making sure content follows e-commerce and SEO best practices.

Your responsibilities will include:

• Work collaboratively with colleagues across the business to write, edit and audit content for sales offers, email campaigns and across the website.
• Ensure the quality of all content is maintained to a high standard across the business in line with brand guidelines and tone of voice.
• Support in the development and maintenance of the website.
• Manage social media channels to drive engagement with audience and increase brand awareness.
• Analyse and report on key content initiatives
• Review all content that goes out to clients including offers, editorial email campaigns and that published on the website by writing, proofreading and/or editing copy to ensure it reflects brand tone of voice and resonates with our audience
• Coordinate regular content updates and ongoing maintenance of the F+R website, helping to identify and optimise content themes and opportunities
• Optimise landing pages and articles for SEO
• Support in producing and maintaining the editorial calendar, managing workflow and deadlines.
• Oversee insights derived from metrics and analytics related to editorial content and social media.

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