Digital Content Manager

Digital Content Manager – 55,000 – 65,000 – Based in central London

The Company:

My client is a fast-growing B2C technology business who have just secured £250m worth of new investment. This organisation improves lifestyles and helps connect people via clever technology that is changing the lives of its users.

The role:

I’m looking for a competent Digital Content Manager to join the digital team and work in collaboration to manage plan and execute digital campaigns. You will work with the Sales, Marketing, and Project Manager team to optimise the digital experience for all of their customers.

The first focus with be to own the digital channels and generate leads enquiries and sales. The role will require some one to be hands on and drive business growth using data and analytics to help provide the best content.

Responsibilities:

· Responsible for planning, managing, and executing website content on owned digital channels

· Manage the digital content on owned digital channels, AB testing, and the standards for website analytics and tag management

· Own the business process for digital content and tag management changes.

· You’ll be responsible for maintaining effective operating of onsite tools such as, Google Analytics, AB testing tool etc and support the business to optimise the digital experience through there utilisation.

You must have:

· Previous experience working in a B2C environment in a similar role.

· Experience of working hands on in Content Management Systems and digital process to manage and execute effective website change.

· Experienced digital content manager with a background of worked within a multi-disciplined digital team with stakeholders focused on acquisition and conversion rate optimisation

· Knowledge and experience of using tools such as AB testing, Google Analytics to identify and drive continuous improvement to KPIs for the digital experience

· Experience of working with developers and change teams to deliver digital change on time and on budget

· Collaborative, self-starter, and able to drive projects from inception to execution