Digital Content Writer

Digital Content Writer
£32K, Oxfordshire

The Opportunity
Based in Abingdon, my client is a successful inbound marketing agency who are well positioned in the UK and across Europe as a market leader in their space.
They are seeking a talented Digital Content Writer and play an integral role in developing and optimising engaging content that will further position the agency as a thought leader in their space.
This would be an ideal role for someone who has experience writing for B2B technology, and is looking for visibility, autonomy and scope, but is keen to deliver results within a growing business.

The Role:
Reporting directly to the Content Lead, the Technology Content Writer will be responsible for:

• Crafting compelling content on the latest trends in tech for a range of mediums (email marketing campaigns, blog posts, articles, white papers, social media)
• Repurposing copy for different audiences across different mediums
• Using analytics tools to understand what content is working, and then using insight to shape further content strategy.
• Ensuring that all content reflects key marketing campaigns, and that all messaging is aligned to brand guidelines and tone of voice.

The Candidate:
I am interested in speaking to candidates who have:

• Proven experience writing content based on the latest technology trends
• Experience building audiences through content.
• Exceptional copywriting skills with the ability to repurpose new and existing copy for multiple channels / audiences.
• Strong communication skills with a natural ability to build relationships with senior stakeholders internally and externally.
• A proactive attitude – those who do well in this business seek opportunity.
• An exceptional ability to prioritise and manage a busy and demanding workload.

To apply for this exciting opportunity, please share your CV with Cat Symons at Salt today!

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