Marketing Content Writer

Content & Social Media Jobs

Greater London Permanent Up to £35000.00 per annum

Marketing Content Writer

Fintech. £35k

I am representing a RegTech start-up who are seeking a talented Content Writer to join their marketing team. This is their second marketing hire and will be a largely autonomous role. As such, this role will be expected to deliver a range of content initiatives that will drive engagement with current and target clients, and ultimately push awareness of the business in the FinTech/RegTech space.

The role:

Reporting to the Marketing Director, the Content Writer will be responsible for delivering a rich content plan for the business. Specifically:

– Ownership of the content marketing strategy with a focus on developing content for existing clients, as well as attracting new customers to the product.

– Creating a range of content (interviews, case studies, email campaigns, press releases) that make the business stand out from their competitors and position them as a market leader and industry expert in their space.

– Repurpose content to suit different channels and ensure success.

– Seek opportunities for content development, internally or externally.

– Optimise content for search marketing.

You must be able to demonstrate:

– Experience writing content for B2B SaaS business

– Journalistic integrity

– How to repurpose content for different channels (website, blog, white papers, email marketing, social media)

– A commercial mindset and being able to showcase the value your content brings to the business – you must be able to spot opportunities for content

– A proactive approach to content creation – you must have the confidence to reach out to external and senior level internal stakeholders to create story led content

– A flexible and adaptable approach to working, as well as a growth mindset

To apply for this role, please share your CV with Cat Symons at Salt recruitment today!

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Job Reference: JO-1903-146184

Salary: Up to £35000.00 per annum

Salary per: Annum

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