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CRM Analyst – Global Entertainment – £45,000

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CRM Insight Analyst – Global Entertainment – £45,000

A global entertainment brand are looking for a CRM/ Insight Analyst to join their CRM team of 6 to aid their growth. Ideally you will come from a CRM/ campaign analytics background with exposure to ad-hoc analytics around transactional data.

The CRM Analyst will be there to focus on providing in-depth analysis to a variety of stakeholders across the marketing and product teams, supporting critical decision making.

CRM Analyst Responsibilities

· Being the data champion, you will have a clear understanding of our customer databases, data processes and their implications on campaign analysis and reporting activities

· Design and plan the targeting of loyalty marketing offers running selections of customers to encourage loyalty

· Run and manage regular reporting and post-campaign analysis for our campaigns, delivering actionable insights and recommendations

· You will support the wider marketing team on end-to-end campaign management, including multi-channel planning, execution, reporting and providing recommendations

· Act as the single point of contact for all CRM campaign analysis

· Delivering ad-hoc insights to support strategic marketing planning

· You must be able to prioritise work requests and deliver them in a timely manner

CRM Analyst Requirements

· Analytically minded with proven experience in a data driven environment

· Ideally a history of working in multi-channel campaigns

· Experience using SQL

· Knowledge and experience in A/B testing

· Proven track record of turning data insight into actionable recommendations

· Educated to a degree level in relevant subject

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Job Information

Job Reference: JO-2001-156278
Salary: £38000 - £45000.00 per annum
Salary per: annum
Job Duration:
Job Start Date:
Job Industries: CRM & Email
Job Locations: Greater London
Job Types: Permanent
Job Skills: Analyst, CRM, insight, SQL

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