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Senior CRM Executive
£35,000 – £40,000
London, Hybrid Working
Our client, an exciting and ethical fashion brand, is looking for a confident and motivated Senior CRM executive to join their Digital team.
Working closely with the Head of CRM you would be responsible for supporting the execution and growth of CRM through strategic initiatives and tactical campaigns.
You would ideally be creative, proactive and commercially focused. This is an opportunity to take lead on multiple exciting projects ahead and contribute to continuous business growth.
Responsibilities
· Execution of weekly BAU emails and supporting on send plan
· Briefing creative, build and schedule as well as carry out test and learn approach
· Overseeing the implementation and running of automated emails
· Build customer journeys in line with strategic objectives
· Carry out regular testing and optimisation to drive engagement and revenue
· Support with audience segmentation to personalise customer experience
· Monitor loyalty programs and execute initiatives to drive retention
· Assist with weekly and monthly reporting
Key Skills and Requirements
· 2-3 years’ of experience in CRM
· Experience of briefing creative for marketing collateral
· Strong email marketing experience
· Proficient at using Google Analytics; ESPs – Ometria would be an advantage
For more details apply below or email: gmirauskaite@welovesalt.com
Upload your CV to our database.
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