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CRM Executive
£32,000 + 10% bonus + excellent perks
SW London/Hybrid Working
One of the UK’s fast-growing luxury travel brands are seeking a confident CRM Executive to join their friendly and sociable team in South West London. This is a brand-new role in the Marketing/ Digital team to further support the growth of the business.
This is a great opportunity to join an established marketing team of 7 and further develop your CRM & Email Marketing skills. You will work closely with the Head of Marketing and will own CRM across multiple channels – so you will have exposure to strategy and execution work!
Responsibilities
· Planning, execution and optimisation of Email & CRM campaigns
· Using Salesforce to drive email campaigns and expand into other channels such as SMS, app, social
· Monitoring customer database, ensuring it’s segmented for targeted marketing activities
· Bringing in creative ideas and preparing briefs for internal and external bodies
· Developing and implementing efficient testing strategies
· Monitoring and reporting on campaign performance for improvement
· Continuously oversee customer database, rising active opt ins
Skills/Qualifications
· Bachelor’s degree and 1-2 years’ demonstrable experience in email marketing
· Knowledge of customer segmentation and targeting
· Ability to plan customer engagement communications across the lifecycle
· Experience of using ESPs (Salesforce is a bonus)
· Keen eye for detail and ability to data cleanse
· Proactive and commercial savvy
Upload your CV to our database.
Please let us know where you are, or where you would like to be in the world so we can point you in the right direction.