CRM Manager – £50,000

CRM Manager | London | £50,000

A global consumer brand are looking for a CRM Manager to join their London office to plan and deliver a CRM strategy that spans all channels and touch-points. This sits within a 6 strong CRM team and a wider marketing team of 20+.

The business is performing very well, have a growing customer base, opened offices globally and is a truly exciting place to work!

Responsibilities

• Working with the broader marketing team to ensure effective end-to-end delivery of CRM campaigns across email, SMS and push.
• Ensuring communications are customer-centric and insight driven
• On-going optimisation (test & learn approach) to campaigns
• Translate the new customer plans into execution schedules by collaborating with Marketing, Data, Brand and Ops teams
• Communicate with internal stakeholders as the business moves through the delivery of the new programme

Experience

• Ideally educated to degree level
• Solid CRM experience across multiple channels (SMS, Email, Loyalty)
• Ideally B2B & B2C knowledge
• Data driven and analytical mindset

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