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CRM Manager
£40,000 – £50,000
A leading InsureTech business in Bristol are looking for a CRM Manager to join their newly established Digital team.
You will join at an impressive stage of growth and will be the first CRM hire in the business. The company have 150 staff currently and want to make another 100 hires next year – with digital being a key area for them.
You will focus on driving maximum value from their customer base as well as working on customer engagement, retention and cross-selling.
Experience
· Plan, develop and own the end-to-end CRM lifecycle to deliver commercial business growth
· Implement CRM strategies to maximise conversion and retention and minimise churn
· Implement automated journeys for both leads and current customers
· Consistently test strategies for learning and optimisation, in order to maximise KPI improvement, ROI, and business impact
· Build and drive the CRM email calendar – working with the wider digital function to ensure it’s fit for purpose
Responsibilities
· 3+ years CRM/ Email Marketing experience in a fast paced environment
· Ideally educated to degree level
· Hands on experience of email marketing best practice
· Have excellent communication and interpersonal skills with the ability to communicate effectively at all levels
Upload your CV to our database.
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