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CRM Manager – Luxury spirits brand – £55,000

Greater London Permanent £40000.00 - £55000.00 per annum

CRM Manager – Luxury spirits brand

£45,000 – £55,000

A leading, global luxury spirits brand are looking for an experienced CRM Manager to join their Digital function in West London. You will be joining the business at a fantastic stage of growth where you will be responsible for planning and executing campaigns across multiple brands and markets.

The company are embarking on their digital transformation and CRM will play a key role in this growth. You will have the chance to build and develop a talented team.

Responsibilities

· Plan, manage and execute customer acquisition and retention initiatives in line with business objectives

· Manage and own CRM agency relationship, working with both regional and local teams to own CRM roadmap, driving best-in-class customer engagement and loyalty across key touchpoints

· Drive omni-channel CRM excellence by ensuring continuity in consumer experience across multiple channels (DTC, brand.com and e-retail channels)

· As marketing automation lead, build and execute highly personalized cross-channel communications, campaigns and nurture programs

· Create and implement test and learn strategies, including A/B multi-variant testing that maximise conversions, manage set-up and configuration of data-driven campaigns ensuring deliverability and performance optimization

Experience

· 4+ years CRM/ Email Marketing experience in a fast paced environment

· Ideally educated to degree level

· Have used multiple ESP/ CRM systems

· Ideally educated to degree level

· Hands on experience of email marketing best practice

· Have excellent communication and interpersonal skills with the ability to communicate effectively at all levels

Job Information

Job Reference: JO-2210-327683
Salary: £40000.00 - £55000.00 per annum
Salary per: annum
Job Duration:
Job Start Date:
Job Industries: CRM & Email
Job Locations: Greater London
Job Types: Permanent
Job Skills: campaign, CRM, CRM Manager, Email Marketing, loyalty

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