CRM Marketing Analyst – £45,000

CRM & Email

Berkshire Permanent £40000 - £45000 per annum

CRM Insight Analyst – Retail – £42,000

A global retail brand are looking for a CRM/ Insight Analyst to join their CRM team to aid their growth. Ideally you will come from a CRM/ campaign analytics background with exposure to ad-hoc analytics around transactional data.

The CRM Analyst will be there to focus on providing in-depth analysis to a variety of stakeholders across the marketing and product teams, supporting critical decision making.

CRM Analyst Responsibilities

  • Being the data champion, you will have a clear understanding of their customer databases, data processes and their implications on campaign analysis and reporting activities
  • Design and plan the targeting of loyalty marketing offers running selections of customers to encourage loyalty
  • Run and manage regular reporting and post-campaign analysis for campaigns, delivering actionable insights and recommendations
  • You will support the wider marketing team on end-to-end campaign management, including multi-channel planning, execution, reporting and providing recommendations
  • Act as the single point of contact for all CRM campaign analysis
  • Delivering ad-hoc insights to support strategic marketing planning
  • You must be able to prioritise work requests and deliver them in a timely manner

CRM Analyst Requirements

  • Analytically minded with proven experience in a data driven environment
  • Ideally a history of working in multi-channel campaigns
  • Experience using SQL
  • Knowledge and experience in A/B testing
  • Proven track record of turning data insight into actionable recommendations
  • Educated to a degree level in relevant subject

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Job Information

Job Reference: MC208
Salary: £40000 - £45000 per annum
Salary per: annum
Job Duration:
Job Start Date:
Job Industries: CRM & Email
Job Locations: Berkshire
Job Types: Permanent
Job Skills: Analytics, CRM, Data, marketing, SQL

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