CRM Segmentation Manager – Fashion Retail – £60,000

Greater London Permanent £50000 - £60000 per annum

CRM Segmentation Manager

£50,000 – £60,000

A fashion retailer who are embarking on a Digital Transformation are looking for a CRM Segmentation Manager to join their growing CRM team! You will work closely with the CRM Manager and Insight Manager to support with their analytics & reporting.

You will be the first data driven marketeer joining this newly created function and will have the chance to grow the team down the line.

This opportunity would suit a data driven CRM professional looking for an exciting opportunity in a new digital function.

Responsibilities

  • You will be responsible for the creation, maintenance, and management for all the segments in the CDP
  • Run regular reporting and post-campaign analysis for CRM & Email campaigns, delivering actionable insights and recommendations
  • You will support the wider marketing team on end-to-end campaign management; including multi-channel planning, execution, reporting and providing recommendations
  • Make recommendations on customer segments to target
  • Ensure that all communication strategies are tested and optimised
  • Analyse and optimise the CRM programme to identify opportunities to increase customer loyalty

Experience

  • Experience in a data driven CRM role
  • Understanding of audience use cases for CRM, with a proven track record in how to measure success
  • Ideally educated to degree level
  • Experience in creating bespoke audience reports

Job Information

Job Reference: JO-2112-249836
Salary: £50000 - £60000 per annum
Salary per: annum
Job Duration:
Job Start Date:
Job Industries: CRM & Email
Job Locations: Greater London
Job Types: Permanent
Job Skills: Analytics, CRM, Data, Email Marketing, insight, segmentation

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