Head of CRM – £92,000

Greater London Permanent £80000.00 - £92000 per annum

Head of CRM

£80,000 – £92,000 + 20% bonus

A leading consumer brand based in London are looking for a Head of CRM to join their existing marketing team of 30, to develop and enhance their CRM capabilities. You will manage a team of 5 from day one and will be tasked with building this out further, in line with their digital transformation goals.

The company started their transformation around 6 months ago now – and are now looking for a CRM leader to enhance their CRM offering. The business have already implemented Salesforce – so having previous experience would be ideal!

Responsibilities

· Working closely with the Marketing Director, you will implement engaging, creative and customer centric strategies

· Manage a team of 5, with a view of growing the team

· Work closely with the Data Strategy/ Planning team to incorporate personalisation into lifecycle campaigns

· Lead the strategy for CRM across their diverse product range

· Be the Salesforce champion across the business, and get the most out of the tool

· Produce clear plans for each quarter to deliver new customer focussed objectives

· Communicate with internal stakeholders as the business moves through the delivery of the new CRM programme

· Drive customer journeys across the broad media estate (App, Digital, email, SMS)

Requirements

· Ideally educated to degree level in relevant subject

· Expert knowledge in CRM, Data Strategy, Campaign Management, Direct Marketing

· Experience of developing and executing CRM strategies

· Team management experience/ experience building high performing CRM teams

If you are keen on finding out more on this opportunity, please apply or send your CV to mchristie@welovesalt.com

Job Information

Job Reference: JO-2111-248752
Salary: £80000.00 - £92000 per annum
Salary per: annum
Job Duration:
Job Start Date:
Job Industries: CRM & Email
Job Locations: Greater London
Job Types: Permanent
Job Skills: CRM, CRM Strategy, Head of CRM, loyalty

Here are some related jobs

×
UK

Upload your CV

Upload your CV to our database.

  • Max. file size: 5 MB.
  • Hidden
  • This field is for validation purposes and should be left unchanged.

Please let us know where you are, or where you would like to be in the world so we can point you in the right direction.

Cookie Consent×

Salt uses cookies to improve the user experience of our site. Cookies allow you to have a more enhanced journey through the site when searching for a specific job or location. Cookies are also used to help us understand how our site is being used. You can find out more about how Salt uses cookies here. By continuing to use the Salt site you are consenting to use our cookies.

OK