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Senior CRM Executive / Email Marketing Executive
£30,000 – £36,000
A leading luxury fashion retailer are looking for Senior CRM Executive to join their growing team. The business has just been allocated huge amounts of money to invest in their CRM and Customer Engagement teams. You will join a CRM team of 6 and will report in to the Head of CRM.
They are looking for a CRM professional who is data driven, but also enjoys the creative side to CRM. You will be responsible for planning, building, executing and reporting on your campaigns.
There will also be a clear path to get promoted to CRM Manager within 18 months.
· Work on segmentation projects for campaign targeting using their ESP and Campaign Management tool
· Work on the trigger campaigns across the database
· Check BAU email campaigns, and ensure they are fit for purpose
· Work with the Head of Retention to create an engaging CRM strategy
Skills / Experience
· Experience in creating engaging email marketing campaigns
· Understanding of customer journeys and retention, acquisition and engagement
· Ideally educated to degree level
· Good team player, and confident presenting to stakeholders
· Previous experience in a marketing/ CRM role