Senior Email Marketing Executive – Charity – £37,000

Senior CRM Executive / Email Marketing Executive – Charity

£28,000 – £37,000

A leading UK charity are looking for a Senior CRM/ Email Marketing Executive to join their team in London. You will be joining the group at an impressive stage of growth and will support with all things Email Marketing and CRM – sending campaigns out to the millions of people on the database.

If you are passionate about making a difference – then this role if for you!

They can consider candidates coming from a Digital Marketing background, as long as you have some experience of sending Email Marketing campaigns – then that’s fine!

Responsibilities

• Plan and deliver data driven, customer-focused email campaigns to acquire and retain customers
• Develop the customer newsletter – roadmap, testing, delivery, reporting and optimisation
• Produce CRM campaigns – working closely with the content team

· Work on segmentation projects for campaign targeting using their ESP and Campaign Management tool

· Work on the trigger campaigns across the database

· Check BAU email campaigns, and ensure they are fit for purpose

· Work with the Head of CRM to create an engaging CRM strategy

Skills / Experience

· Experience in creating engaging email marketing campaigns

· Understanding of customer journeys and retention, acquisition and engagement

· Ideally educated to degree level

· Previous experience in a marketing/ CRM role

To apply, please send your CV to – mchristie@welovesalt.com