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Audience Planning Manager

CRM & Insights

Greater London Permanent £50000 - £60000 per annum + Bonus & Benfits

Audience Planning Manager/ Data Planner – London

THE COMPANY

A leading household brand in the UK is looking for a Audience Planning Manager/ Data Planner to join their team in central London offices.

THE ROLE

Sitting within the CRM and data planning team, this role will report into the Head of Audience & Planning

Working with marketing campaign managers you will utilise data and insights to define the strategic direction of campaigns and produce key marketing activities by leading the data planning selection and advising of the best target audience alongside defining KPI’s and measurement framework.

Please ONLY apply if you possess the following:

  • Ideally educated to degree level
  • Tangible experience of data planning within B2B and B2C marketing, ideally coming from agency side
  • Track record of marketing audience planning data planning and data analysis
  • Experience of working closely with marketing teams in order to create audience selections and drive business performance.
  • High level ability in data manipulation, interpretation, integration and data mining
  • Experience using Faststats and SQL
  • Campaign Management

To apply for the Strategy and Planning Manager position, please click the ‘Apply’ button or email jmann@welovesalt.com

Job Reference: Dataplanning-JM

Salary: £50000 - £60000 per annum + Bonus & Benfits

Salary per: Annum

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