Content & Acquisition Manager

My client, a leading global brand, who is driving innovation to best provide a best-in-class Customer Experience through their digital channels, is looking for a Content and Acquisition specialist to help drive the performance of their digital campaigns, acquisition and awareness of local events across their EMEA markets.

This role will be based in their Amsterdam office, and will be a 6-month contract with potential to extend.

This role will will combine skill-sets and experience of lead generation, content creation, digital marketing, CRO, campaign management, user-generated content management, and acquisition.

The type of candidate who will excel in this position may have a hybrid background, but be proficient in the skills mentioned.

Key tasks

• Define the key market moments and work together with the company’s newsroom, brand comms and creative services to drive acquisitions.
• Translate local events online in order to drive acquisitions and awareness in cooperation with newsroom, brand comms, omni-channel and creative services
• Work together with ECOM teams to utilise content created locally by newsrooms or brand comms
• Optimise, tweak and test the reason for sign up through AB testing, ensuring they are maximising local reasons – including placement points across the journeys.

To do well in this role you will be…

• A skilled digital marketeer particularly with an eye for good content
• Strong at managing multiple projects and tasks
• A clear, confident communicator
• Bi-lingual would be a bonus
• Analytical and comfortable using digital tools and CMS

If keen to apply, email CV to tbradley@welovesalt.com for more information.

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