Digital Marketing Manager

Digital Marketing Manager B2B | Media Agency

London/Hybrid working

£40-47k

My client is an established media agency with a diverse portfolio of specialist media companies, where they provide customers across sports, media, corporate, betting and public sector with range of products, services and content. In this role you will be responsible for formulating the different brands digital marketing strategy under guidance and direction by two expert leaders within the company, who will help coach and mentor you.

The Role

Reporting into the Head of Marketing you will develop and implement the digital marketing strategy.

You can expect to:

* Analyse current resources and approaches to redefine the brand’s digital marketing capabilities, finding innovative ways to achieve measurable growth.

* Design and Implement customer-centric digital user journeys to increase conversion.

* Design and implement integrated marketing campaigns across digital channels including Twitter, Display ads, Google AdWords and Linkedin.

* Ensure the optimization of customer engagement via the website.

* Oversee the content strategy alongside the wider marketing team.

* Carry out analysis of customers’ experience via the digital channels.

You

You will need:

* B2B Marketing experience within a creative sector.

* Excellent communication and stakeholder management skills.

* Highly skilled in B2B social media platforms and CMS.

* Google Analytics and Marketing Automation tools experience.