Head of Digital

Head of Digital Marketing

West London or Surrey – 3 days office/2 days WFH after probation

Salary up to £70,000 + attractive bonus structure!

My client, a luxury furniture retailer is going through a stage of huge growth, with ambitious goals across the next couple of years. They are looking for a Digital expert with experience working within an SME environment where they will lead on the strategy but also be willing to get stuck in with the day-to-day activities. The suitable candidate will have extensive experience in Digital, working for a lifestyle retailer and will be an ambitious and entrepreneurial team player.

Key requirements

· Develop, implement, and deliver a digital footprint for the business with a focus on driving revenue.

· Lead the evolution of their digital platforms, as well as management of good ads, paid social, bing and google shopping.

· Effectively manage and instruct the third-party agencies, ensuring briefs are met on time and on budget.

· Conduct analysis of the performance of campaigns and formalise the reporting process within the company.

· Manage the marketing budget, justifying the spend and analysing the ROI.

· Create and develop a strategy for customer relationship management and email marketing.

· Identify opportunities for growth and make recommendations to the COO on new initiatives.

Skills and experience:

· Experience in leading the development of a cross channel digital strategy

· Experience of working for an online retail brand, preferably lifestyle-focused.

· Strong understanding of how to use various digital tools and platforms and how they work together, in a holistic manner.

· Strong project management skills to ensure that projects are delivered on time and on budget

· Excellent organisational skills, experience of managing budgets

· Creative, demonstrating outside thinking, not afraid to change what we do and how we do it, push the boundaries.

· Team management skills.

· Self-driven, with proven ability to drive and deliver strategic projects and desire to learn from industry best practice and innovation.