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Digital Lead, Pharma, London
Salt are working exclusively with an international biopharmaceutical company that requires a Digital Lead to join their growing team. This is a newly created position in the company as they are focusing on growing their digital presence and performance across multiple media channels. You will play a pivotal role supporting an important business area on their digital strategy and omnichannel implementation. This role would suit a person with a background in B2B and B2C for an international brand.
· Implement an omnichannel strategy for a key are in the business
· Work across multiple teams to collate and translate information into engaging marketing assets for multiple platforms
· Be seen as an educator on the latest digital and technological trends within the digital marketing space
· Analyse and report on data from paid media campaigns using social listening tools
· Work with digital team on new projects and elevate into high performing campaigns
· Have at least three years experience in a generalist digital marketing role, with a focus on social and paid media
· Project management experience
· Be seen as an influencer
· Experience in paid media, social media, and SEO
· Having an interest in Pharma, Healthcare, Med Devices would be a plus
· B2B experience