Digital Marketing Executive – Tech Business

Digital Marketing Executive
London
£30-33K

THE COMPANY

Founded in 2014, they are a leading provider of technology and business services, working with more than a hundred clients across the UK and Ireland. They provide cross functional teams to power short and long-term digital projects across a diverse range of industries. They are based in a fantastic central London location and are an agile business, meaning things move quickly. There is a lot of scope for growth and the ability to drive campaigns and take ownership over your work. It’s an exciting business!

THE ROLE

As Digital Marketing Executive, you will work closely alongside the Marketing Manager to develop and implement the digital marketing strategy, supporting both B2B and B2C functions.

• Develop and implement the digital marketing strategy to support B2B, B2C and Business to Employee marketing campaigns.
• Develop, launch, maintain, and iterate automated campaigns
• Managing execution and rollout of email campaigns, building and maintaining landing pages, content application and deployment in Pardot.
• Collaborate with content marketing team to advise on social media strategy, optimising content for the website and social networking accounts.
• Maintain high levels of data organisation with fast-growing lists and data from salesforce. Identify, build, QA and monitor static and/or dynamic member list segments using Pardot.
• Work with marketing team to setup and implement Google PPC & paid social advertising campaigns. A/B testing to ensure best CTR
• Manage website update projects and content changes to the website, continually working on SEO

YOU

• At least 1 year’s solid experience within a varied digital marketing function
• At least 1 years’ experience of using a marketing automation system (Pardot desirable or similar)
• Experience within either the technology of professional services space, with experience of targeting both B2B and ideally B2C audiences.

BENEFITS

This role will give you the chance to develop skills in a fast-paced environment, plus some other great benefits:

• Huge opportunities for career progression
• 23 days annual leave (plus a day for your birthday & it is increased by one day for every year of service up to 25 days)
• Access to an annual training budget for personal development
• EAP (Employee Assistance Programme)
• Cycle to work scheme
• Private healthcare
• Life insurance
• Free eye tests
• Early Friday finishes and beer fridge
• Team incentives
• Regular socials
• AND MORE!

This job ad was posted by Salt. To find out more about Salt’s Privacy Policy and how your application is processed, please visit our website https://welovesalt.com/privacy-policy/.