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Digital Marketing Specialist

Europe Permanent £25000.00 - £26000 per annum

My client is one to watch in the German payment market space. We’re looking for an analytical Digital Marketing Specialist to join the team in Warsaw, Poland. This is a newly created role due to continued growth, you will be part of the European Marketing team, whilst also working closely with the local sales teams. The Digital Marketing Specialist will be a strong digital all-rounder candidate specialising in lead generation. You will lead the execution and development of the paid, search and affiliates strategies and campaign activations.

Job responsibilities

  • Responsible for multi-channel lead generation digital campaign execution and optimisation
  • Research, plan and implement targeted PPC marketing campaigns on all relevant paid digital advertising platforms, including Google Adwords
  • Implement and optimize conversion tracking through across relevant channels for all campaigns
  • Run A/B testing of PPC campaigns and track results
  • An expert with current and new SEO techniques
  • Budget management
  • Research, plan and implement targeted PPC marketing campaigns on all relevant paid digital advertising platforms, including Google Adwords
  • Manage and optimise campaigns day-to-day for maximum ROI and key KPIS
  • Build and manage relationships with Senior stakeholders


  • Bachelor’s degree, or equivalent & relevant work experience
  • At least 3 years of Digital Marketing experience in the payments/financial services /Tech industry
  • Passion for innovation and emerging technology

Preferred Skills/Experience

  • Data-driven personality, able to incorporate real metrics into day-to-day strategies
  • Extremely strong organisational skills
  • Somebody that keeps up to date with new technology and trends within the PPC space, and identifies areas for potential growth
  • Willingness to learn and support initiatives & campaigns for all marketing team members
  • Has experience in a B2B-focused environment
  • Have managed medium to high budget spends (over £50k/mo)
  • Expert with Google Adwords (including Youtube)
  • Expert with Google Analytics, and highly proficient with Google Tag Manager and Tag implementation
  • Experience leading A/B testing and optimisation
  • Proficient in English both verbal and written.

Get in touch with tmcmahon@welovesalt.com for more information. This is an awesome role at a really cool and innovative payments company and perfect for somebody who is looking to join a fast growing business.

Job Information

Job Reference: JO-2102-198048
Salary: £25000.00 - £26000 per annum
Salary per: annum
Job Duration:
Job Start Date:
Job Industries: Marketing & Communications Jobs
Job Locations: Europe
Job Types: Permanent

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