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EMEA Marketing & Events Manager – £80-100K – London
We are working with the most incredibly growth tech business right who target the creative/marketing community. They have been just been named by Forbes as one of the ‘Hottest Start-ups of 2021’.
Working closely with the Marketing Director, you will be responsible for creating and executing great events, building partnerships and connecting the brand with current clients and potential ones. This won’t just be about the what event will be or look like, it will also be about the strategy behind the why, and ultimately the ROI/MQLS.
o Create and execute your own events strategy that touches different buying personas at different points of the funnel, from high-touch events such as “VIP Dinners” and “Business Breakfasts” to large-scale expos (both owned and sponsored) to help build awareness, drive demand and create customer loyalty.
o Build and manage a webinars/live stream strategy to reach a wider geo spread audience and work closely with the Content Marketing Manager to ensure the events link seamlessly with our key themes to resonate.
o Plot out a regional promotion strategy, including how to best reach our buyers across paid, social and also build online relationships and working with influencers.
o Support the growing brand’s communities in region and provide some structure and assistance to empower their success.
Please apply if…
· Have minimum of 6 years in senior events marketing management
· Recent experience of the B2B SaaS industry (ideally within the martech space)
· Have excellent organisational skills with an eye for detail and a love of managing experiences
· Managed end to end campaigns from conception, delivery to nurturing the sales funnel.