Marketing Communications Manager – UK, Ireland & Nordics

Marketing Communications Manager (UK, Ireland and Nordics)- Surrey – up to 50K plus 15% Bonus
THE COMPANY
My client is one of the European market leaders in the technology software, where they offer a number of propositions around printing solutions. With their HQ based in Surrey, their team is constantly growing, helping the brand go from strength to strength.
THE ROLE

Responsible for all channel and end customer marketing communication and customer journey across UK, Ireland and Nordic. Developing and executing campaigns, promotion, events, fairs in close cooperation with team members and EMEA Marketing. The position will also involve the management of demand generation, lead qualification and nurturing the process to deliver and monitor sales activities from qualified leads. In addition to managing the PR and Social Media activities and creative/PR agencies to deliver value propositions through optimum communication media mix whilst ensuring web-site are updated and relevant to the audience.

• Channel and end customer communication for UK, Ireland and Nordics
• Plan, propose, execute & manage campaigns, events etc.
• Monitor and report results from communication activities
• Execute Demand Generation programme as provided and guided by Marketing (Trade Marketing and Value Proposition teams) to help maximize KAM sales efforts
• Manage local lead generation, qualification and nurturing process
• Set KPI and monitor the results from demand generation activities in terms of sales delivered through qualified leads
• Organise regional/local events/roadshow/exhibitions as per event calendar agreed Invite relevant channel partners and end customers and press to the events to maximize the attendance
• Manage lead generation and qualification through the events/roadshows/exhibitions and deliver qualified leads to sales teams
• Set the KPIs, measure and report the results of events/roadshow/exhibitions to Marketing
• Issue global/EMEA/regional press releases
• Review and check the translations of press releases prior to being issued
• Manage the regional/local relationship with press
• Organize press event when/where deemed effective and appropriate
• Manage regional/local PR agency
• Maintain local web sites under the guidance of Marketing (Marketing Communication team)
• Report and raise issues around local web sites to Marketing
• Review and check translations for contents on local web sites
• Develop and maintain social media platforms
• Report and raise issues around social media
• Review and check translations for contents on social media platforms

Please ONLY apply if you possess the following:

• Minimum 5 years of experience in B2B within technology
• Excellent communication and interpersonal skills
• Up to date and competent with all modern communication tools and platforms
• International experience
• Possess Leader type qualities: be inspirational, be creative