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Key Focus
The primary purpose of this role is to be responsible for driving revenue through brand activity & media sales. In addition, the Marketing Manager will lead all marketing programmes & communications that establish this new destination.
The role scope is broken down into 3 keys areas:
1). Media Sales & Partnerships (60% of role)
This role is responsible for realising media sales targets and will lead in creating, recruiting and driving partnerships, contributing towards the commercial targets for the space.
2). Category Marketing activity (30% of role)
This role will oversee the budget, planning and execution of all marketing activity for this category, ensuring involvement of all relevant stakeholders within the organisation. This will involve working cross functionally with other teams such as retail teams, Events, Marketing, Creative, Communications, Digital and external agencies/partnerships. A primary relationship for this role to maintain and nourish is with a key external partner.
3). CRM Activity & Acquisition (10% of role)
This role will assist & support the CRM Team’s objective of expanding our customer base. In order to realise this, it is essential for close cooperation with the Retail Ops & CRM Teams to monitor & track performance as well as identify ways in which to drive it.
Key Responsibilities:
If keen to hear more, email CV to tbradley@welovesalt.com for more info!
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Upload your CV to our database.
Please let us know where you are, or where you would like to be in the world so we can point you in the right direction.