Marketing Manager

Greater London Permanent £67000.00 - £72000.00 per annum

THE ROLE

Marketing Manager, you will be a key member of the European marketing team and will play a fundamental role in helping to define, develop and implement B2B integrated marketing campaigns. The B2B Marketing Managers mission is to lead the business towards high-growth opportunities by delivering marketing activities and programs for a target list of sectors and clients, that are efficient and scalable.

On a day-to-day basis, you will:

  • Create end-to-end demand generation marketing communications strategies and activities for both online and offline platforms.
  • Create and design marketing activities and programs for the existing B2B client base with a focus on optimising upsell and cross sell opportunities.
  • Own regional deployment of campaign strategy, support commercial activities and other initiatives. Work with existing tools such as SalesForce
  • Execute ABM and inbound programs in line with the companies vision.
  • Measure, analyse, and report campaign performance, evaluating impact on revenue generation, draw insights from data to enhance performance .

What we’re looking for:

  • Proven experience in Omni-channel marketing communications strategies and campaign delivery.
  • Must have at least 6 years project management experience within a B2B Consultancy environment
  • Strong analytical mindset with experience of reporting to senior stakeholders
  • Previous experience and knowledge of delivering regional campaigns for EMEA.
  • Exposure to working with international teams with the capacity to impact and manage priorities across various department such as the wider marketing team and sales teams.
  • Full marketing mix experience is desirable, including video, social, blog, events, webinars and developing collateral.
  • Has a proven track record work achieving and exceeding KPIs and targets.
  • Excellent written and communication skills, with the ability to understand and manage customer value propositions.

I am interested in speaking with candidates who have experience as a Marketing Manager/Consultant within B2B Consultancy environments. Ideally within the top 10 global consultancy firms.

Please apply or email tmcmahon@welovesalt.com

Job Information

Job Reference: JO-2109-246953
Salary: £67000.00 - £72000.00 per annum
Salary per: annum
Job Duration:
Job Start Date:
Job Industries: Marketing & Communications Jobs
Job Locations: Greater London
Job Types: Permanent

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